“Only a handful of people in the world that can tell the difference between you and me”

Here are 2 websites:

Website 1

Website 2

If we went and asked 100 random people which site they liked more, what do you think would be the “like” ratio between website 1 and website 2?

50/50? 60/40? 70/30?

Now, what if I told you that website 1 was developed by what I’m sure is a fantastic digital agency for approximately $25,000 and website 2 is a generic Themeforest theme that costs $13.

How would you feel?

Just like the clip from Good Will Hunting, one the greatest movies ever, there’s only a handful of people in the world that will really know the difference between the two sites.  Seriously.  But more importantly, if you’re not in the tech world, why would you even need to know?

Much like how IKEA dominates the furniture market with stuff that’s “good enough”, will cheap web development dominate  the future?  With sites like Themeforest and Odesk, you can get extremely low cost development done depending on how technically savvy you are, and how technically advanced your product is.

What value will the digital agencies of the future have to bring in order to stay alive when a pretty-damn-reasonable website theme costs less than a 20 piece McNugget meal from McDonalds?

 

 

 

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